November 11, 2024
Making Intelligent Choices with Social Media
Social media isn't a one-size-fits-all proposition. Understanding where your customers are and how they want to engage with you comes first.
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November 5, 2024
9 Marketing Challenges You’ll Face in 2025 (and How You Can Respond)
What's changing and how you can respond to it effectively is the first question you should ask when developing your marketing plans for 2025.
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October 10, 2024
Framing AI for Design Professionals
The introduction of AI gives us the opportunity to reset the relationship between design professionals and their clients.
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June 24, 2024
Being Nimble: Keep Things Moving in Web Design
Unlike print projects, your website isn't static and benefits from regular updates and tweaks to ensure it's performing well.
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June 14, 2024
Navigating the Website Budget Disconnect
Clients with big dreams sometimes forget that larger jobs must necessarily have larger budgets. How can we educate them?
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June 5, 2024
Understanding the Time Commitment for Developing Website Content
Content creation is consistently underestimated by clients. Everyone sees it at some point. Why it happens and a path to a better workflow.
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May 14, 2024
The Client’s Changing Focus – Building Trust and Delivering Value
When a client wants to change the scope of the agreed-upon work, discussion and understanding their position helps keep their trust.
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April 25, 2024
Beyond Profits – The True Value of a Strategic Marketing Plan
A laser focus on profits often won't bring any. You need strong marketing and a flexible attitude to enable your business for success.
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April 1, 2024
I Got the Web Programmin’ Blues
Ever wondered what a web programmer goes through on a daily basis? They face a unique set of challenges on the road to success.
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March 13, 2024
The Art of Business Communication: Aligning Offerings with Customer Desires
Marketing ensures the gap between what you sell and what your potential customers need and want is addressed.
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