a young man on his phone is lit up by the energy of social media interaction

Making Intelligent Choices with Social Media

Social media isn't a one-size-fits-all proposition.…


2025 Type

9 Marketing Challenges You’ll Face in 2025 (and How You Can Respond)

What's changing and how you can respond to it effectively…


Design Professionals Banner

Framing AI for Design Professionals

The introduction of AI gives us the opportunity to reset…


Iterative Web Banner

Being Nimble: Keep Things Moving in Web Design

Unlike print projects, your website isn't static and…


Skeptical Clients

Navigating the Website Budget Disconnect

Clients with big dreams sometimes forget that larger jobs…


Web Content Creation Crisis Banner

Understanding the Time Commitment for Developing Website Content

Content creation is consistently underestimated by clients.…


Client Changing Focus Banner

The Client’s Changing Focus – Building Trust and Delivering Value

When a client wants to change the scope of the agreed-upon…


Profits Banner

Beyond Profits – The True Value of a Strategic Marketing Plan

A laser focus on profits often won't bring any. You need…


Web Programmer Blues Banner

I Got the Web Programmin’ Blues

Ever wondered what a web programmer goes through on a daily…


Business Planning

The Art of Business Communication: Aligning Offerings with Customer Desires

Marketing ensures the gap between what you sell and what…


Web Maintenance Banner

Embracing the New Normal: Website Maintenance in Digital Marketing

Ignoring website maintenance is like not servicing your…


Future of Advertising Banner

The Future of Advertising – Balancing Human Authenticity and AI Automation

The balance of human work vs AI automation should always be…