The Banff Adventures website is an example of functionality and design that delivers an excellent customer service experience. Clear navigation, a focus on the scenery you’ll encounter, and both navigation and calls-to-action enticing the customer to get into the content quickly.
One of the challenges – but probably the biggest success of the project – was the integration with the online booking system. Allowing data to be chosen and displayed in varying templated layouts was rewarding in the end for both the client and ourselves. As a result, traffic and sales conversions were increased significantly.
The people behind Banff Adventures are locals with over two decades experience planning and guiding their guests throughout the region. They tailor their offerings to each group’s individual needs and abilities, and their website needed to reflect that as well – in messaging as well as functionality.
ClientBanff AdventuresServicesSite Design and DevelopmentYear2016Linkbanffadventures.com